.png)
Welcome to the Instagram Road Map Course! The Instagram Road Map is a comprehensive course designed to take YOU - personal brands and content creators - from uncertain and overwhelmed to confident and excited about Instagram. You’ll learn how to craft a content strategy that will help you grow, and how to maintain a content creation system that will keep you consistent long enough to see real results. This course will teach you how to grow organically and authentically on Instagram.
<aside> 🗺️ How to navigate this dashboard! Before starting module one, make sure to watch the welcome video over to the left, where I will give you some details on how to get the most out of the course. Notion is available for download on Desktop, as well as on iOS & Android.
</aside>
<aside> 🔗 If you haven’t already, make sure to grab your Workbook Template here.
</aside>
Before we start our Instagram growth journey, we need to plan our route. In this module, we'll go over how to create a brand that represents you authentically and connects with your audience. We'll also dive deep into who your ideal audience is and how you can craft a strategy that speaks directly to them.
Module 1: Building Your Foundation
Lesson 1: The first steps in building your foundation
Lesson 2: Developing your overarching brand strategy & Instagram itinerary
Lesson 3: Setting yourself up for success
Every consistent creator needs a content strategy and content creation system. In this module, we'll cover how to develop the habits and routines you'll need to create engaging and fresh content on a regular basis (without getting burnt out!)
Module 2: Developing a content strategy & system
Lesson 1: Crafting a content strategy
Lesson 2: Building your content creation system
Let's cut to it: this is what everyone wants to know. "What can I post that will help me grow?" We're going to cover exactly that in this module - and so much more. We'll dive into the two main methods for content generation, how to come up with original ideas, and explain exactly why certain formats perform well in the algorithm.
Module 3: How to craft content that will help you grow
Lesson 1: How to grow on Instagram
Lesson 2: Content that helps you grow in 2023
Lesson 3: How to come up with ideas for Instagram content
Lesson 4: Content Creation Tutorials
Consistency depends on two things: planning your work, and then working your plan. This module is going to cover how to plan your content by building on the content strategy we developed in Module 2, and filling in the blanks with the content ideation we did in Module 3 - all coming together to form a beautiful and cohesive content calendar. From there, we'll go over strategies for batching your content, and how to schedule it - so your plans works for you.
Module 4: How to plan and schedule
Lesson 1: Review what we’ve come up with so far
Lesson 2: Notion content calendar
Lesson 3: Content Creation & Batching
A road map for Instagram content creators would not be complete without a guide to making money. Ultimately, once you've grown an engaged community using the methods from Modules 1-4, you'll be ready to implement the strategies I share in this module to make that 💵 money 💵
Module 5: How to turn your IG into a business
Lesson 2: Be persistent and consistent!